René Pulfer, «Turiner Monumente», film still, shown in «Frame in Frame – Swiss Design in Motion». 21.06.2026

Presented last month as part of NYCxDESIGN at the Swiss consulate-general in New York, "Frame in Frame – Swiss Design in Motion" introduced U.S. audiences to a pivotal but lesser-known chapter of Swiss design history. Curated by Christian Herren, the multi-channel installation features more than 200 experimental films produced by students at the Basel School of Design from the late 1960s through the 1990s. These works, preserved and digitized with support from Memoriav and the Basel University of Art and Design, demonstrate how designers applied Swiss principles—modularity, grids, clean lines—to moving images long before motion design became ubiquitous.

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