In a recent opinion piece, Sam Stubbs, Managing Director of non-profit KiwiSaver provider Simplicity, defends Prime Minister Christopher Luxon against criticism that he is out of touch with the business community. Stubbs argues that such comments reveal more about the commentators than about Luxon, as the business community is incredibly diverse. There is no single type of businessperson, just as there is no single type of nurse, teacher, or police officer. Businesses vary widely in size, structure, and purpose, including non-profit social enterprises like Stubbs's own, which do not aim to make a profit for themselves.