Jasmine Jae, a 44-year-old influencer from the UK, has found significant financial success by livestreaming herself cleaning her home while wearing only an apron and rubber gloves, catering to a niche audience seeking a "virtual housewife" fantasy. With 597,000 Instagram followers, Jae claims to earn at least £100,000 (over €114,500) monthly from this content, a venture that began after a trip to Los Angeles in Easter 2022, leading her to leave the established erotic industry to become her own boss. Despite the demanding nature of responding to hundreds of messages and creating content daily, Jae finds fulfillment in controlling her creative output and directing projects that resonate with her loyal fanbase, transforming from an actress to a creative director.