Yannick Coquard, a motorcycle enthusiast from Normandy, founded YCF (Yannick Coquard Factory) in Bayeux in 2004, initially investing €30,000. Twenty-two years later, his company has become a global leader in the mini-moto market, a niche he recognized early on. Coquard, who grew up in a motorcycle dealership and competed in motocross and enduro, used mini-motos for winter training. His venture, driven by the motto "Enjoy your ride," has achieved significant success, exceeding his initial expectations. YCF remains a dominant force in the industry from its base in Calvados.