Bursalad, a burger restaurant located in Hyvinkää, was voted Finland's best burger restaurant in June. Entrepreneur Pekka Mäkinen has developed original names for the restaurant's dishes, such as "Sanokko notta juusto?", "Myötäänen", and "Lärvä". The restaurant's popularity has grown significantly, which, according to the entrepreneurs, has caused "megalomaniac crowds" in the restaurant's 14-seat space. A special solution emerged as a result of customer feedback: customers found the burgers fantastic but criticized the potato sides. Consequently, Mäkinen decided to add a "Kummoset perunat" (Extraordinary potatoes) dish to the menu in response to customer wishes. The restaurant has achieved great popularity, and its unique names are part of the restaurant's unique brand. This popularity has brought new customers to the restaurant, despite its small size.