The 2026 San Fermín festivities in Pamplona offer a comprehensive program that goes beyond the traditional bull runs, including a variety of cultural activities designed to celebrate over several days. The main event, the 'txupinazo', marks the beginning of the festivities, while 'Pobre de mí...' signals their conclusion. The detailed program covers concerts, cultural events, and other entertainment activities, aiming to enrich the experience for attendees and consolidate San Fermín as a multifaceted celebration in the Navarrese capital. Significant participation is expected from both locals and tourists.